Template-Type: ReDIF-Article 1.0 Author-Name:Polyakova Alexandra Author-Name-First: Alexandra Author-Name-Last:Polyakova Author-Workplace-Name: Gaidar Institute for Economic Policy Title: STRATEGIES OF FINANCIAL BEHAVIOUR OF THE POPULATION: UNDER THE PRESSURE OF “NEWS-DRIVEN ECONOMY” Abstract: Analysis of the dynamics of lending and household deposits allows to find interesting models of consumer behaviour from the perspective of consumption and savings balance. They fit into four provisional, sequentially alternating types of population’s activity, which often depend on the number and content of information in the “news-driven economy”. In these circumstances, archaic strategies of financial behaviour gain ground. Classification-JEL: I0, I1, I2, I3, J10, J30 Keywords: Social Policy, Russian Economy Year: 2016 Issue:8 Month: August Pages: 38-42 File-URL: https://iep.ru/files/RePEc/gai/recdev/recdev-2016-8-710.pdf File-Format: application/pdf File-Function: Revised version, 2016 Handle: RePEc:gai:recdev:recdev-2016-8-710