Translated to Russian by Yu. Kapturevskiy; under scientific editing by Ya. Okhon’ko. Moscow: Gaidar Institute Press, 2020. – 472 p.
ISBN 978-5-93255-570-5
The strategies adopted by governments and public officials can have
dramatic effects on peoples' lives. The best ones can transform economic
laggards into trailblazers, eliminate diseases, or sharply cut crime.
Strategic failures can result in highly visible disasters, like the
shrinking of the Russian economy in the 1990s, or the aftermath of
Hurricane Katrina in New Orleans in 2005. This book is about how
strategies take shape, and how money, people, technologies, and public
commitment can be mobilized to achieve important goals. It considers the
common mistakes made, and how these can be avoided, as well as
analysing the tools governments can use to meet their goals, from
targets and behaviour change programmes, to innovation and risk
management. Written by Geoff Mulgan, a former head of policy for the UK
prime minister, and advisor to governments round the world, it is packed
with examples, and shaped by the author's practical experience. The
author shows that governments which give more weight to the long-term
are not only more likely to leave their citizens richer, healthier, and
safer; they're also better protected from being blown off course by
short-term pressures. The book is essential reading for anyone involved
in running public organizations – from hospitals and schools to national
government departments and local councils – and for anyone interested
in how government really works.
